ELEMENTARY SCHOOL - Marketing & Communicattions Specialist

Job Classification

  

Position summary

The Part-Time Marketing & Communications Specialist (School Marketing Specialist) is responsible for developing and executing a coordinated, strategic marketing plan that elevates the school’s brand, strengthens community awareness, supports enrollment goals, and engages current and prospective families. This role focuses on digital marketing, graphic design, and strategic community outreach, ensuring cohesive messaging across channels including web, social media, print, and events.

 

 

 

Qualifications summary

Must be a full-time student on campus and have at least three year of professional experience in digital marketing and design, eudcation or nonprofit marketing preferred but not required.                  

Duties and responsibilities

The minimum performance expectations include, but are not limited to, the following essential functions:

• Co-develop and implement the annual marketing strategy aligned with school enrollment and community engagement goals.


• Establish measurable targets for marketing campaigns (brand awareness, inquiries, event attendance, etc.).


• Create and manage digital content for the school’s website, email newsletters, blogs, and social media platforms.


• Plan, schedule, and publish regular social media posts tailored to parent audiences and community stakeholders.


• Monitor performance metrics (e.g., engagement, conversion rates) and provide periodic reporting with actionable insights.


• Design visual marketing assets including digital ads, social graphics, flyers, brochures, banners, presentations, and signage in alignment with brand standards.


•   Work collaboratively with school leadership to       coordinate promotional outreach for school events (open houses, fundraisers, community days).


• Develop strategic partnerships with local organizations and media to increase visibility

 

Supervisory responsibilities

Collaborate with the IT technician for the oversight of the newly designed website to maximize the RMES stories.

Provide strategic guidance for social media content and promotiomal materials

 

Qualifications

• Growing Christian in good Seventh-day Adventist membership standing


• Minimum 3 years professional experience in digital marketing, graphic design, and strategic marketing planning.


• Strong portfolio demonstrating digital campaigns, social content, and designed assets.


• Must  be a full-time student attending main campus and intend to continue at Andrews University for a least the 2026-2027 school year


• Team player with excellent interpersonal skills

Technical competencies

• Proficiency in digital marketing and analytics platforms (Google Analytics, social media insights).


• Advanced skills in Adobe Creative Suite (Illustrator, Photoshop, InDesign) or equivalent design tools.


• Experience with website content management systems (CMS), email marketing platforms, and CRM systems.


• Excellent written and verbal communication skills.

Interpersonal interactions

• The employee must work harmoniously with all school personnel


• Communicates effectively with the principal, staff,  and other stakeholders, as necessary


• Interacts in a collegial, ethical manner, showing mutual respect and compassion for all school personnel


• Demonstrates a team spirit, shares ideas and materials.


• Interacts positively with students, individually and in groups

Physical demands

• Vocal communication is required for expressing or exchanging ideas by means of the spoken word; hearing is required to perceive information at normal spoken word levels.


• Visual acuity is required for preparing and analyzing written or computer data.


• The worker is subject to inside and outside environmental conditions as common to a school environment.

Work environment

The employee is subject to working in a generally well-lighted and ventilated room environment.

This position offers opportunity to work in a generally friendly, Christ-centered work enviroment.